Posts Tagged ‘commoncraft’

We’re real big admirers of commoncraft here on bpodr; their clear, concise, light-hearted style of communicating complex ideas is quite stunning. Now they’ve been good enough to treat us to a little look behind the scenes - commoncraft.com/making-election-video-behind-scenes - an insight into both their unique methods of communicating, and a lesson in US presidential elections (which never seem to end!). Damn, they treat us well.

It’s also great to see them seemingly going from strength to strength - that they can boast clients like Google, Boeing, Linkedin and Microsoft is a true testiment to staying small, finding (and excelling in) a small niche, and being passionate and remarkable.

Given the name of this blog and the fact that I also use Google Reader as my feed reader of choice, Commoncraft’s new quick intro video into how to use the latter to make sense of RSS and to organise your feeds was always going to appeal.

It was the team at Google Reader itself that approached Commoncraft, which is a fair indication that Sachi and Lee LeFever are seen as the creative team to turn to for explanatory video. Anyway, enough said: here’s the video.

More and more of the people I meet professionally these days have joined LinkedIn. The majority of these people recognise that LinkedIn has real value but haven’t quite grasped how to exploit its potential.

Step forward the Commoncraft team once more. LinkedIn approached them and asked them to create a short video that helped explain some of the benefits of belonging to the network. The original Commoncraft blog post about the video is here.

But if that’s too far to go, here’s the video.

We’re big fans of Commoncraft videos here on bpodr and featured one previously about Twitter. Here’s a new one from Lee LeFever and the team on Social Media. It helps if you like ice cream. Of course, I’m one of those strange people that thinks the ONLY ice cream is vanilla. But hey, it’s all about choice.